Moisture is essential for great natural coils and curls.

When your hair feels a bit rough and dry, and looks that way too, this is the jar to reach for.

The power-packed As I Am DoubleButter Cream is a rich emollient blend, graced with the finest array of natural butters and organic oils.

It gets the job done.

• Try using a little As I Am DoubleButter Cream along with the Twist Defining Cream for in-between re-twist touch-ups.
• Don't rub oils and butters into your finished style too vigorously. It can disturb coil/curl definition. Instead, rub the product between the palms of your hands, then massage throughout the hair and scrunch onto the ends.
• Don't overuse. A build-up of emollients can actually work against your natural curl definition, and instead of looking shinier, your hair may appear dull and matted.